Goodyear has revolutionized tyre testing by implementing advanced VI-grade simulators in its Ohio and Luxembourg facilities. These dynamic tools have significantly streamlined the development process, reducing both costs and time.

Historically, the design of a new tyre required up to ten physical prototypes, including mold production, manufacturing, and extensive track testing. By leveraging high-fidelity modelling and dynamic simulators, Goodyear can now simulate tyre performance under various conditions – including different climates and road surfaces – before producing even a single physical tyre.

According to Chief Technical Officer Chris Helsel, simulation has reduced the need for physical testing to just one prototype, thereby saving approximately 13,000 tyres and 60,000 miles of test driving.

Goodyear's adoption of this cutting-edge technology underscores how simulation can transform traditional industries, enhancing both efficiency and sustainability.